Anifa Mvuemba, founder and designer of up to date ladies’s attire line Hanifa, continues to lift the bar and carve out her personal lane throughout the style trade. On Tuesday night within the designer’s hometown of Washington DC, over 400 visitors gathered into the Nationwide Portrait Gallery to expertise the debut of her fall ’21 assortment titled “Dream” within the model’s first-ever in-person runway present. Lots of the visitors in attendance have been from DC and surrounding areas. Different notable visitors in attendance included founder and designer of Pyer Moss Kerby Jean-Raymond, Black Style Honest founder Antoine Gregory, and the founder and designer behind Theophilio, Edvin Thompson.
The venue was bursting with vivid colours and complicated designs as many attendees arrived carrying signature seems to be from the model in anticipation of Mvuemba’s largest assortment up to now, that includes over 30 seems to be, together with footwear. Company made their solution to their seats below a haze of magenta lighting and the sound of a string orchestra, serenading the group with songs from Beyoncé, Rihanna, Drake, and Frank Ocean. The present commenced with a video montage narrated by Mvuemba, showcasing the model’s previous designs, press clips, and behind-the-scenes footage of the runway present’s mannequin casting name. “I’ve at all times needed my impression in style to transcend the garments,” Mvuemba mentioned as she mirrored on the model’s imaginative and prescient. The montage gave a glimpse into the previous, current, and way forward for Hanifa. On the shut of the video, the primary mannequin of the night time graced the runway carrying a daring blue PVC trench coat paired with the Zoe boot in bone, trailed by a various solid of fashions of varied physique sorts, pores and skin tones, and hair textures. From a smooth purple energy swimsuit accomplished with a waist-cinching belt to backless sweaters and high-split skirts to the finale’s figure-hugging, floor-length denim costume, each piece instantly caught the attention and instructed a definite story.
The autumn ’21 runway present debut happened on a monumental day for the designer, as Nov. 16 marked each the model’s 10-year anniversary and her thirty first birthday. The extremely anticipated occasion comes a 12 months and a half after the model’s digital debut for the Pink Label Congo assortment, impressed by the Congolese designer’s native nation. In 2020, Mvuemba’s plans to showcase her assortment at New York Style Week have been stifled by the pandemic. In an effort to maintain her enterprise and to unfold consciousness on the problems of mineral website situations occurring in central Africa, Mvuemba determined to maneuver ahead with a digital assortment reveal, through Instagram Stay. The Maryland-based designer integrated her love for tech by utilizing 3D renderings of invisible mannequin silhouettes to showcase every look. The present went viral, capturing the eye of many, displaying how the way forward for style reveals might evolve.
Since launching in 2011, Hanifa has been an ecommerce-only model garnering its cult following strictly by social media advertising and marketing and newsletters. Hanifa’s daring designs have been worn by celebrities akin to Tracee Ellis Ross, Zendaya, Lizzo, Sarah Jessica Parker, and Bella Hadid, in addition to seen on display screen on HBO’s hit collection Insecure on Natasha Rothwell. Hanifa’s decade-long journey is an indication that by relatability and steady innovation, there are actually no limits to how far this model will proceed to soar.
The gathering can be accessible starting Friday, Nov. 19, completely on Hanifa.co with costs starting from $300 to $1,500 and sizes beginning at XXS and increasing to 3XL.
Forward, check out the brand new assortment in all its grandeur.